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Cards Forum – New Banking Technologies, November 5th, Bucharest, Romania, Crowne Plaza. Specialist from major Romanian banks participated at the event.
Asseco SEE was represented by Remus Dorobantu (Board President of Board, Asseco SEE – Romania) and Igor Grzalja (Asseco SEE Croatia/Logos, Business Development Manager).
Remus Dorobantu presented the re-organization of Romanian ASEE local entity and ASEE as a major player in the region. ASEE presence at this event has been part of strategy in progress in Romania to make company`s new structure, profile and awareness very visible in Romania (announcements for clients, providers and partners, road show, press releases, media coverage, events).
Igor Grzalja delivered presentation of Logos` application for mobile banking technologies applications developed by Croatian company, which was received with interest by participants. His presentation was the most animated part of agenda (generating a long Q/A session and he was asked for separate discussions).
ASEE (Romania) and Logos have started a close cooperation after both companies were acquired by Asseco Group. Croatian specialists are coming frequently in Romania to join Romanian colleagues in the common effort to promote Logos` banking applications. ASEE (Romania) has had a strong penetration of local banking sector.
This joined efforts are part of ASSE`s synergy strategy, using each country`s competences, expertise, products at a regional level.
In this respect, ASEE (Romania) has started a complex promotional program for Logos` mobile banking solutions (primarily meeting with potential customers and attending conferences, like this one in Bucharest, but also presenting products in local IT press). Attached is a solution presentation in latest issue of CLUB IT&C (monthly magazine, October issue).
8 December 2009
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